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Kolkata: The Life Insurance Corporation of India (LIC) has added a new feather in its hat in its 68 years of existence, getting it name etched in the guinness world records title for Sold in 24 hours. “

Official Sources Announced on its website crossing a new millstone of the insurance behemoth.

This Historic Achievement, Verified by GWR, Recognizes The Extraordinary Performance of the Corporation’s dedicated Agency Network on January 20, 2025.

On 20 January, a total of 4,52,839 agents of LIC successfully complete and Issued an astounding 5,88,107 Life Insurance Policies Across India. This monumental effortly established a new global benchmark for agent production in the life insurance industry within a 24-herour period.

CEO & MD Siddhartha Mohanty

Record attempt was the culmination of a thoughtful initiative by CEO&MD Siddhartha Mohanty, LIC in the form of an appeal to every Agent to complete at least One Policy on “Mad Million Day” on January 20, 2025.

Speaking on this Occination, Mohanty Thanked All his Esteemed Customers, Agents and Employees for Making “Mad Million Day” Historic as his Incredible Performance of Procuring Records Number of Policies On A Single. Has now been recognized and has entered guinness world records.

The lic, a public sector life insurance company, is headquartered in Mumbai and was established in 1956.

Guinness World Records

Guinness World records, Known from its inception in 1955 until Until 1999 as the Guinness Book of Records and In Previous United States Editions Editions as the Guinness Book of WORLDS, IS A BROTINCE data Published annually, Listing World Records Bot of Human Achievements and the Extremes of the Natural World.