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TVS Motor will enter the adventure tourer motorcycle segment this year, taking on established players like Eicher Motors, Hero MotoCorp, Suzuki Motorcycle India, and Classic Legends that currently dominate this niche yet competitive space.

“TVS Motor will be entering the adventure tourer segment in India, and we would also be launching our madeinIndia electric bicycles in FY 202526,” Sudarshan Venu, MD, TVS Motor Company, said in the company’s FY25 annual report.

Adventure tourer motorcycles are designed for both longdistance cruising and offroad riding, combining comfort and fuel range with features like high ground clearance, longtravel suspension, and allterrain tyres. The segment is currently led by Royal Enfield Himalayan, Yezdi Adventure, KTM 390 Adventure, and Suzuki VStrom SX.

Norton’s comeback, new models lined up for FY26

Sudarshan said the Norton brand of motorcycles will also make its debut by the end of FY26 in the UK, India, and key European markets. “Four new models will be launched and will be available for the summer of 2026,” he said. TVS acquired the iconic UKbased Norton in 2020 and has since set up a manufacturing facility in the UK to design and produce a range of motorcycles. The company plans to launch six models by 2026, starting with the flagship 1200cc fourcylinder superbike.

On the domestic front, TVS Motor expects the outlook to be positive this fiscal, driven by stable consumption demand, positive consumer sentiment, and increased disposable income due to revised income tax slabs.

EVs, exports and leadership changes mark growth outlook

The company reported its highestever annual sales of 4.74 million two and threewheelers in FY25. Twowheeler sales rose 14% to 4.61 million units, while threewheeler sales declined to 130,000 units, compared with 140,000 units last year. Exports grew to 1.1 million units from 890,000 units in FY24.

“On the export front, the twowheeler business is anticipated to maintain positive momentum with growth expected in the Africa market along with increased volumes in the Middle East, ASEAN, Africa, and LATAM,” the company said.

Domestic EV sales rose 45.2% to 280,000 units in FY25, driven by the iQube escooter. Since April, the company has held the top spot in the electric twowheeler segment with over 20% market share.

Meanwhile, Sudarshan, who is set to assume the role of chairman and MD on August 25, received a total compensation of ₹44.05 crore in FY25, up 30%. This includes ₹8.05 crore in salary and perks and ₹36 crore as commission. CEO and director KN Radhakrishnan earned ₹21.92 crore, while chairman emeritus and MD Venu Srinivasan drew a compensation of ₹1 crore.