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Amazon on Thursday announced the addition of 12 new fulfillment centres (smart warehouses) and six new sort centres as part of its network expansion to strengthen delivery capabilities ahead of the festive season. The expansion will create an additional 8.6 million cubic feet of storage capacity equivalent to the volume of around 100 Olympic-sized swimming pools the company said. Amazon Expands Network  Ahead of the upcoming festive season Amazon today announced a major expansion of its operations network with the launch of 12 new fulfillment centers (FCs) and expansion of 6 FCs Amazon said in a release. The expansion brings the first Amazon fulfillment center to five cities including Hooghly Tiruvallur Krishnagiri Visakhapatnam and Hubballi. The company also announced the launch of six new sort centres (SCs) in Hubli Trivandrum Rajpura Gorakhpur Moradabad and Prayagraj with a combined area of 500000 sq. feet it informed. Also Read: Gautam Adani gives unconditional offer of Rs 126000000000 Anil Agarwal’s Vedanta bids Rs 1250000000000 giants in race to buy… Explaining the rationale Amazon said the expansion will help sellers better serve customers by placing selection closer to them. It is expected to create thousands of new work opportunities the company said. These opportunities include a variety of roles in Amazons operations network including full-time and part-time options (such as Fulfilment and Sortation Associates Team Leads Process Assistants) the release added. Highlights Amazon Fulfillment Center Amazon new fulfillment centers  Amazon 6 sort centers Amazon Expansion Plan In India As such festive shopping remains one of the biggest annual opportunities for brands driven by cultural celebrations gifting traditions lucrative discounts and consumer appetite for new and seasonal products. According to 2025 edition of the JioStar Festive Sentiment Survey 92 per cent of Indian consumers plan to continue or increase their festive spending this year signalling robust consumer confidence and a golden opportunity for brands. (With Inputs From PTI)