At a recent event, actor-producer Priyanka Chopra Jonas spoke about her desire to support filmmakers and writers who may not have access to big-budget films.
She also revealed that her production house, Purple Pebble Pictures (PPP), was established in 2015 as a response to her struggles as an outsider in the Bollywood industry.
Here's what she said.
This is how she broke into Bollywood
Career path
Chopra Jonas shared that her journey in Bollywood began after winning the Miss World pageant in 2000. She started working in Indian movies, particularly Hindi and Tamil films, in 2002.
However, she found the industry "extremely closed off" to outsiders.
"There are generational actors, directors, and producers... it wasn't the easiest [to get cast]. But somehow I broke through," she recalled.
Why the production house?
Persistence
The actor said, "I was ambitious. I didn't like failing, so I was persistent and kept at it. I made it somehow."
"And when I did, Purple Pebble Pictures was my way of creating that space that I never had. I wanted to work and provide the industry with filmmakers who, maybe, didn't have access or writers who wouldn't get a big-budget movie."
Vision for her production house
Global reach
Chopra Jonas further elaborated on her vision for PPP, stating, "I wanted to be the shoulder for entertainers around the world to be able to get the limelight that they want."
"I've been very proud of the films that we've been associated with and produced over time. They've been wonderfully received, and we have given them the limelight that they deserved."
Films produced by Chopra Jonas so far
Production portfolio
PPP has produced a variety of films, including the Marathi film Paani, which won the National Film Award for Best Film on Environment Conservation/Preservation.
The production house has also backed films in Punjabi, Assamese, and English.
Chopra Jonas starred in two of her co-productions, The Sky Is Pink and The White Tiger.
She is currently awaiting the release of her swashbuckler action drama, The Bluff, and SS Rajamouli-Mahesh Babu's SSMB29.
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