There is going to be a new and exciting beginning for the creators who create reels, share content and impress millions of viewers with their creativity on Instagram. Meta recently announced that it is launching a special awards program to honor the top creators on Instagram. The initiative aims to recognize Indian digital creators who are consistently creating great content and inspiring the community on the platform.
Who will get this award?
This award will not be based only on the number of followers, but on the quality of content, innovation, engagement rate and social impact. That means creators who build a genuine connection with the audience, post regularly and effectively can be selected for this honor.
According to Meta, the “Meta Creators Awards” will recognize creators in various categories — such as beauty, fashion, food, education, travel, humor, and public interest.
These awards will not be limited to just glamour, but will also select those creators who are using the digital medium properly to bring positive change in the society.
What will be the conditions?
The Meta team will specifically identify active and influential creators. This will include:
Accounts with high engagement rates
Original and creative content
Following the rules of the platform
Contribute to community building
This will be an invite-only award, meaning creators will be sent direct invitations from Meta.
What will you get under the award?
Award winners will not only receive a trophy, but will also receive exclusive training from Meta, brand collaboration opportunities, and international exposure. Apart from this, some creators may also get a chance to participate in global events.
purpose of meta
Meta’s India head said, “We believe that Indian creators have the power to change the world. This award is a small but strong step in that direction.”
This initiative will further strengthen the participation of Indian youth in the digital economy and motivate them towards a sustainable career.
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