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The numbers are in, and they tell a powerful story: the move to electric vehicles is happening faster than ever, and luxury carmaker BMW is riding the wave in a big way. The company has just reported a staggering 246% surge in its electric vehicle (EV) sales in the first ten months of 2025, a performance that has helped them set a new overall sales record in India.

This isn’t just a small jump; it’s a massive shift in customer preference. Between January and October of this year, BMW India sold an impressive 2,152 electric vehicles. To put that in perspective, they sold just 622 units during the same period last year. This remarkable growth means that EVs now make up a significant 19% of the company’s total car salesa clear sign that luxury buyers are eagerly embracing an electric future.

Driving this incredible growth is a strong and diverse lineup of electric models. The BMW IX has emerged as a favorite, becoming the best-selling luxury EV in the country. Close behind are the stylish BMW i4 and the ultra-luxurious BMW i7. The compact and recently launched Bmw ix1 is also finding a lot of love, becoming the top choice in the premium compact EV segment.

While the EV story is the headline, BMW’s traditional combustion engine (ICE) cars and plug-in hybrids are also performing well, with sales for BMW and Mini brands combined reaching 11,473 units—an 11% increase over the previous year. But the growth in EVs is what’s truly turning heads.

According to Vikram Pawah, President of BMW Group India, this isn’t just a sales trend; it’s a “realignment” of the brand. He noted that their focused approach and the early launch of a versatile EV portfolio have put them in a leadership position. With EVs now accounting for nearly one-fifth of their sales, the company is proving that luxury and sustainability can go hand-in-hand. It’s a clear signal that the road ahead is electric

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