Instagram continues to strengthen its Live feature by introducing tools that are especially useful for content creators and brands. One such important update is the Live Scheduling feature, which allows users to plan and promote their live broadcasts well in advance. With this option, creators can schedule an Instagram Live session up to 90 days ahead, helping them build anticipation and ensure better audience participation.
This feature places Instagram on par with other popular live-streaming platforms and makes it easier for followers to receive reminders and tune in at the right time. Along with Live Scheduling, Instagram has also introduced Practice Mode, designed to help creators prepare before going live.
Here is a detailed and easy-to-understand guide on how to schedule an Instagram Live broadcast, written according to Google News guidelines.
What Is Instagram Live Scheduling Feature?Instagram Live Scheduling allows creators to plan their live streams in advance instead of going live instantly. Once scheduled, the live session can be shared via posts and Stories, enabling followers to set reminders. This ensures higher engagement and better visibility for the broadcast.
Instagram officially highlighted the feature by stating that scheduled live streams help creators connect more effectively when followers show up on time.
Why Scheduling an Instagram Live Is Useful-
Helps creators plan content in advance
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Allows followers to set reminders
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Increases reach and engagement
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Makes promotions through Stories and posts easier
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Ideal for interviews, launches, Q&A sessions, and tutorials
This feature is particularly beneficial for professional creators, educators, and businesses that rely on timely audience participation.
How to Schedule an Instagram Live Broadcast: Step-by-Step ProcessFollow these steps to schedule your Instagram Live on Android or iOS:
Open the Instagram app on your smartphone.
Tap on the ‘+’ (Create) icon at the top-right corner of the screen.
From the menu options, select Live.
On the Live screen, tap the calendar icon located on the left side.
Tap on Video Title and enter a suitable title for your live broadcast.
Below the title, tap on Start Time to choose when you want to go live.
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You can schedule a Live session anywhere between one hour and 90 days in advance.
After selecting the date and time, tap Done.
Finally, tap on Schedule Live Video at the bottom of the screen.
Once scheduled, Instagram will create a reminder page that can be shared with your followers.
What Is Instagram Practice Mode?Along with Live Scheduling, Instagram introduced Practice Mode, a feature designed to help creators prepare before going live. This tool allows hosts and invited guests to connect privately before the actual broadcast begins.
Using Practice Mode, creators can:
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Test video and audio quality
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Adjust camera angles and lighting
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Ensure stable internet connectivity
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Coordinate with guests smoothly
This reduces technical issues during the live session and improves overall broadcast quality.
Key Points to Remember-
Instagram Live can be scheduled up to 90 days in advance
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Followers can set reminders for scheduled Lives
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Practice Mode helps creators test audio and video
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Works on both Android and iOS devices
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Ideal for planned content and professional use
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