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Jeremy Clarkson pub customers red-faced after awkward ordering 'error'
Reach Daily Express | March 12, 2026 12:40 AM CST

A couple visiting Jeremy Clarkson's pub were left red-faced after making an awkward mistake with their drink order.

Since its launch in August 2024, The Farmer's Dog has become a must-try spot for fans of Jeremy Clarkson and farmers nationwide.

The establishment prides itself on exclusively serving food, beverages and ingredients sourced from British farms. Its menu boasts 100% British sourcing for all meats, dairy and produce, even restricting condiment options to uphold its local-only policy.

However, this crucial detail slipped one couple's mind during their visit, leading to an awkward moment when they ordered a Diet Coke, which they later shared in a TikTok video.

In the footage, the couple are seen shaking their heads and hiding their faces in embarrassment as the caption reads: "When you panic and order a Diet Coke at Clarkson's Farm and then instantly remember the whole point is to promote local producers."

Reacting to the video, one user admitted: "Did exactly the same and asked for coffee."

Another confessed: "Had this issue! Had to have water as I didn't drink anything else there."

A third user shared: "This happened with me as I don't drink alcohol but all they had was some elderflower sparkling thing."

Yet another person commented: "I asked for a shandy, not realising they don't have lemonade."

A statement on The Farmer's Dog website declares: "I have tried my absolute hardest to make sure that every single thing you consume in The Farmer's Dog was grown or reared by British farmers. And I have failed.

"Yes, the pork, the beef, the lamb and the venison are all British. And so is pretty much everything else. The milk, the butter, the eggs, the vegetables and the fruit. We even cook in British oils.

"But there have been some problems like, for instance, the simple GandT.

"You can't have a pub that doesn't offer a gin and tonic. But there is quinine in tonic water, and you can't grow that in Britain."

The statement goes on: "Sure, I could have served gin and water instead, but I didn't think you'd enjoy it very much. Especially as, instead of a slice of lemon, you'd have been given a slice of turnip, or some potato peelings.

"You can, however, run a pub that doesn't serve avocado or Coca-Cola, so we don't. Instead, we offer you British fizzy drinks made with British-grown fruit. And British-grown tea. And before you ask, yes, the wine is British too.

"As is the Hawkstone, obviously.

"So, that's it really. We're delighted to be doing all we possibly can to support British farming and we're delighted that you're here to help us. Thank you."


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