A NASA Artemis II livestream went viral after a jar of Nutella was seen floating inside the Orion spacecraft just before astronauts crossed Apollo 13’s historic distance record. The unexpected moment amused viewers worldwide, sparking memes and marketing buzz online. While many enjoyed the humour, some criticised the brand for quickly capitalising on the viral space moment
A routine deep-space broadcast quickly turned into one of the internet’s most unexpected viral moments after a jar of Nutella drifted into view during a live space transmission.
The incident occurred during NASA’s historic Artemis II mission, when viewers watching the Orion spacecraft livestream noticed a familiar object floating effortlessly in zero gravity, a jar of the iconic chocolate-hazelnut spread.
A historic space milestone meets an unexpected guest
The light-hearted moment unfolded shortly before astronauts Reid Wiseman, Victor Glover, Christina Koch, and Jeremy Hansen were set to cross a major milestone in human spaceflight.
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