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New trend of social media: In the Instagram generation, people eat and drink only what is trending. After filling our Insta feed with all kinds of coffee like pastel latte, black coffee with ghee, dalgona coffee, iced coffee, etc. now the new trending coffee drink is – Ube coffee. Its color is purple.

Actually this drink has nothing to do with coffee. It is primarily a Filipino drink. Ube i.e. purple yam has been used in traditional dishes of the Philippines, but now experiments are being done to make coffee from it. Its taste is earthy, mildly sweet and creamy. In the Philippines, it is used to make traditional sweets like cakes, ice cream and halaya.

In India, purple yam, called kand or ratalu, has long been used in the Gujarati dish undhiyo, a variety of snacks and curries. The café business is based on variety. Ube is like a new chapter in that.

Why are young people liking ube coffee?

Due to its natural purple color, this drink looks aesthetic, which is very Instagrammable and Pinteresty and perhaps this is the reason why it is attracting the youngsters. It is also extremely photogenic. Coffee houses like Starbucks are preparing a new drink by adding many other ingredients like coconut to this Ube Coffee, which is named Ube Coconut Cold Foam. This is enough to drive the youngsters crazy.

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Is ube coffee healthy?

Experts say that apart from being a social media trend, Ube coffee is also healthy. Fiber and antioxidants are found in Ube, which is good for our gut health. However, it cannot be denied that the reason for its popularity is its bright purple color and social media. Experts believe that taking it in small quantities can be healthy, but for now it is just a social media trend.

Is ube coffee safe for diabetic patients?

If you consume it the Filipino way, it’s fine. Naturally it has mild sweetness, which is not harmful. But it is also true that cafes add extra sugar, cream and milk in it, which increases the sugar level along with calories. It would be better to take it in small portions or to try it once.

Matcha or Ube Coffee, Which is Better?

For the past several days, everyone from celebrities to influencers were promoting Matcha Tea-Macha coffee. It is a green colored drink. Diet experts say that while matcha has more nutritional value, antioxidants and increases metabolism, ube has anti-oxidants and fiber. If you compare the two, matcha is better.