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KTM bikes! Superheat in sales, troll in image! Why has KTM, the favorite of Indian youth, become a ‘Chhapri bike’ on social media?
Samira Vishwas | July 9, 2026 2:24 AM CST

KTM is the bike that drives the youth crazy on the Indian roads with its ‘orange’ color and fast engine. As per the recently released figures for March 2026, KTM India has recorded a strong year-on-year growth of 108%. Especially the 250 cc and 390 cc models are in high demand in the market. But while breaking sales records, the bike is trolled on social media as a ‘Chhapri bike’. Why did the brand get such an image despite its great engineering? Let’s review it.

1. Stunting and violation of traffic rules

In many videos going viral on social media, the youth is seen performing life-threatening stunts on a KTM bike. Riding without a helmet, zig-zag driving and noisy silencers have created a negative image of the bike in the minds of the general public. The whole brand and disciplined riders are nicknamed ‘chapari’ due to the behavior of some of the naughty boys.

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2. A craze for flashy modifications

KTM’s original ‘ready to race’ look is already aggressive. However, many owners make more flamboyant changes. The neon colored wheels, extravagant lights and blaring horn make this bike look more of a ‘show-off’ than its original beauty.

3. Easy ‘entry level’ access

KTM offered stylish bikes at low prices in the form of 125 and 200 cc. Even the youth with low budget could easily afford this bike. This led to an increase in rash driving and reduced the ‘exclusivity’ of the brand to become an identity for the truant.

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Is the bike really bad? Absolutely not! Technically the KTM is an excellent machine. It is considered best for track riding due to its light frame, powerful engine and high-tech features. More recently, the 2026 390 Enduro R model has proved its mettle even in tough races like the ‘Roof of Africa’.

conclusion No bike is ‘smooth’, the mindset of the rider can be. Looking at the sales of KTM, it is still the first choice of Indians. However, if this infamy is to be stopped, riders need to drive responsibly and obey traffic rules. After all, ‘orange’ should be the color of speed and celebration, not fear!


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