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After WPL, UP Warriorz Owners Capri Sports Expand Into Women’s Football With Nova Sports, Eyeing 1.5 Million Girls Across India
24htopnews | August 11, 2026 5:08 PM CST

Capri Sports has launched Nova Sports, a girls-only football development initiative aimed at creating a structured pathway for girls aged 8–18 from grassroots participation to elite football. The initiative will begin with the SuperNova Football Championship in Bengaluru on September 5–6, with plans to reach over 1.5 million girls nationwide over the next decade.

Mumbai: A new chapter for girls' football in India began today as Capri Sports officially launched Nova Sports, its girls-only football development initiative, designed to create a structured pathway from grassroots participation to elite football. The initiative aims to provide girls aged 8–18 with a structured pathway that combines quality coaching, meaningful competition and long-term player development through an integrated football ecosystem.

The initiative will begin with the SuperNova Football Championship, a 7-a-side schools tournament across the U13, U15 and U17 age groups, to be held on September 5 and 6 at Depot18, Bengaluru. Bringing together almost 50 teams from across the city, the Championship has been designed as more than just a football tournament - it is a celebration of the sport, offering a professional matchday experience for players, schools, families and coaches. From competitive football and engagement zones to recognition awards, interactive brand experiences and shareable content moments, the Championship aims to create a memorable platform that inspires greater participation in girls' football. Students will also have the opportunity to register for the Nova Football Academy, a grassroots football programme, creating a structured system to identify, nurture and develop young footballers through consistent coaching and competitive opportunities.

Built around the philosophy of “Girls first. Always.”, Nova Sports has been designed exclusively for girls and not adapted from an existing boys' programme. Every aspect of the initiative, from its internationally benchmarked coaching methodologies and girl-centred curriculum to its safeguarding standards, technology platform and competitive structure, has been intentionally created around the needs and aspirations of Indian girls. By bringing together school football, academy training and structured competition, Nova Sports seeks to bridge the gap between grassroots participation and elite performance, creating a clear pathway for girls from their first experience of the game to the highest levels of the sport.

To deliver and scale the initiative, Capri Sports has partnered with India On Track (IOT) as the execution partner for Nova Sports. One of India's leading grassroots sports development organisations, IOT has extensive experience in designing and delivering grassroots initiatives, having worked with prominent Global & Indian rights holders & Brands like the NBA, Premier League, LaLiga, MLB, Gujarat Titans, Apollo Tyres, Coke & Heineken to name a few.


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