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Australia Social Media Algorithm Ban: What you see and don’t see on social media is largely determined by the platforms’ algorithms. If you Instagram if you watch a video for a while on platforms like Facebook or TikTok, the system starts showing you the same content over and over again. Now Australia is preparing to make a big change in this whole system. If the government’s plan goes into effect, social media companies will not be able to use algorithms to consistently show content to users based on their preferences.

The Australian government believes that social media platforms collect data on users’ online activities and preferences to serve continuous content. This causes people, especially children and young adults, to stay on a single platform for hours. This situation adversely affects children’s mental health and their precious time. Keeping this threat in mind, the government has started taking strict measures to curb algorithm-based content recommendations.

Disabling the algorithm will change the feed and display system

Your feed is automatically curated on most social media apps. Platforms decide the next post based on your past activities, likes and time spent on videos. If this algorithm system is disabled, the way content is presented to users will change completely. Instead of a long line of endless videos, the content will be displayed in a normal and neutral way. However, this will not stop the social media services; Customers will be able to see their friends’ posts and also use the platform.

Global pressure will increase on big tech companies

Such a drastic move could prove to be a major setback for Meta, Tiktok and other big technology companies. These companies rely on their recommendation systems to keep users on their platforms for as long as possible. If these restrictions are implemented in Australia, companies will be forced to change their global operations and platform design. After this decision, other countries around the world may also start considering implementing similar strict rules against social media companies.

Users will get the direct benefit of reducing screen time

The biggest benefit of this proposed change would be to weaken the system that binds users to the same content over and over again. This will reduce unnecessary time people spend on social media. By removing the algorithm, users will be more proactive in finding content on their own. Although users may have to work a little harder to find content of their choice under this new system, it will help curb social media overuse.