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New Delhi: Bharti Airtel said on Thursday that it has partnered with AI-Integrated Search and Answer Engine Perplexity to provide 12 months perplexity Pro subscription worth Rs 17,000 to all its 36 crore customers worth Rs 17,000.

Perplexity provides users based on accurate and intense research in real -time, in the interactive language. Perplexity also provides free AI search facility, through which users can easily find information. At the same time, Pro-sanskrit provides advanced abilities for professionals and heavy users.

Perplexity Pro includes more daily pro search per user, access to advanced AI models (GPT 4.1, cloud) and ability to choose specific models, intensive research, image generation, file upload and analysis as well as a unique tool perplexity labs that make ideas live. The global price of Perplexity Pro is Rs 17,000 for one year.

The company said, “This Pro Subscription of Rs 17,000 is now available for one year for all Airtel customers (mobile, Wi-Fi and DTH).

Bharti Airtel Vice President and Managing Director, Gopal Vittal said, “We are very happy to declare an important partnership with Perplexity, which will bring their sophisticated AI capabilities especially for Airtel customers.”

He said, “This partnership will bring powerful and real-time knowledge tools on their fingers for millions of users, without any extra cost. This first Zen-AI partnership in India is focused on helping our customers understand the trends in the digital world confident and easily.”

He further said that it will increase the productivity of users and relieve them from stress. This is a benefit that can be realized only after trying this device. Arvind Srinivas, co-founder and CEO of Perplexity, said, “This partnership is an exciting way for more people in India to make an accurate, reliable and professional level AI accessible. With Perplexity Pro, users find a better and easy way to find information, learn and do more work.”