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iPhone 17 India sale: Watch people fight outside Mumbai's Apple Store as they queue up to buy Rs 1 lakh+ iPhone
ET Online | September 19, 2025 3:40 PM CST

Synopsis

Enthusiasts gathered in large numbers outside Apple stores in Mumbai and Delhi as the iPhone 17 series launched in India on Thursday. A scuffle broke out at the BKC Jio Centre in Mumbai amidst long queues, requiring security intervention.

A scuffle erupted among people waiting outside the Apple Store at BKC Jio Centre in Mumbai, forcing security personnel to step in.

Apple commenced the sale of its newly launched iPhone 17 series across India on Thursday, prompting large crowds and long queues outside Apple flagship stores in Mumbai and Delhi, as tech enthusiasts gathered to be among the first to purchase the latest devices.

Watch video here


iPhone 17 sale starts in India

The latest Apple launch includes the iPhone 17, iPhone 17 Pro Max, AirPods 3, Watch Series 11, Watch SE3, and Watch Ultra 3. These were unveiled globally on September 9, 2025.

Long queues of buyers were seen outside Apple's flagship store in Bandra-Kurla Complex (BKC) in Mumbai today. As per the visuals, two long queues were seen outside Mumbai's BKC to ensure a smooth entry of the customers at the Apple flagship store.

Apple iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max and iPhone Air price in India


Model

Storage

Price (INR)

iPhone 17

256GB

Rs 82,900


512GB

Rs 1,02,900

iPhone 17 Pro

256GB

Rs 1,34,900


512GB

Rs 1,54,900


1TB

Rs 1,74,900

iPhone 17 Pro Max

256GB

Rs 1,49,900


512GB

Rs 1,69,900


1TB

Rs 1,89,900


2TB

Rs 2,29,900

iPhone Air

256GB

Rs 1,19,900


512GB

Rs 1,39,900


1TB

Rs 1,59,900

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