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Is your celebration hurting artists? The truth about music licensing
ETimes | January 23, 2026 11:40 PM CST

From New Year’s Eve parties and wedding season extravaganzas to DJ-led club nights and hotel galas, music is the emotional engine of celebration. Songs transform venues, bring crowds together, and create moments that linger long after the lights go out. But behind these shared experiences lies a growing concern: much of this music is being played without proper licences, cutting creators out of the very ecosystem their work sustains.

'When music is used without authorisation, the damage goes beyond just lost revenue'

Playback singer and lyricist Priya Saraiya believes the issue strikes at the heart of creative respect. “I see music as central to how people connect, celebrate, and express themselves,” she says. “Across concerts, clubs, hotels, and public spaces, the work of songwriters and composers is used extensively, often forming the backbone of shared experiences.” She adds that when music is used without authorisation, the damage goes beyond lost revenue. “It is about respect for creative labour. Every song that fills a venue carries the contribution of creators who invested years in their craft. Overlooking licensing excludes them from the cycle of use and acknowledgement.”