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Launch of new features of Meta

Meta is testing some new features on its major platforms like Instagram, Facebook and WhatsApp, which will not be free for users. Soon, Meta may introduce a premium subscription plan for all its platforms. Recently, Meta announced that it will begin testing new premium subscriptions on its apps in the coming months. Through these subscriptions, users can gain access to more control, exclusive features, and advanced AI tools, while the core features will remain free as before.

What is Meta’s plan?

Meta told TechCrunch that it is developing subscription options that are meant to enhance users’ productivity and creative abilities. The company says this initiative is not just about increasing revenue, but is focused on providing advanced tools to users, content creators and businesses who deeply use its platforms. Meta has also clarified that it will not stick to any one fixed model, but will test different features and subscription bundles for different apps.

Special focus on AI tools

It is worth noting that Meta is going to give an important place to Artificial Intelligence in its subscription plan. The company plans to integrate its recently acquired AI agent Manus into its platforms, and will also offer a separate subscription for business users. Additionally, Meta’s AI-based video tool Vibes is now available in free as well as premium models, with a subscription required for more video creations.

Difference from Meta Verified

The new subscription will be completely different from ‘Meta Verified’. Meta Verified is primarily for those who want a ‘blue tick’ on their account and are looking for security and direct support. The new premium plan is being designed specifically for general users, content creators and those who use the app to extend its functionality and gain new experiences. Meta says that the experiences and learnings gained from the verified service will now be presented in a new form as per the needs of common users.