Social Media platform X has revised its creator revenue-sharing policy to curb the spread of AI-generated war content. Users posting AI-made conflict videos without disclosure will face a 90-day suspension from monetisation, with repeat violations leading to permanent removal. The platform has also introduced a “Made with AI” label to improve transparency.
New Delhi: Elon Musk-owned social media platform X on Wednesday announced major changes to its creator revenue-sharing programme as it steps up efforts to control the spread of AI-generated content, especially during times of conflict.
The move comes as the platform faces rising concerns over misinformation amid the ongoing tensions involving the United States, Israel and Iran.
In a post, X’s Product Head Nikita Bier said the company is revising its Creator Revenue Sharing policies to ensure that authentic information remains accessible, particularly during wartime.
He said that with the rapid advancement of artificial intelligence tools, it has become very easy to create realistic videos that can mislead people.
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