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With the summer months upon us and the chances of baring more skin higher than ever, there’s never been a better time to invest in your hair removal routine. For anyone who prefers to be body hair free, you’ll no doubt know the painstaking process of shaving, waxing or epilating each individual hair to keep your skin smooth.

However an IPL could be the solution to those lengthy shower routines, giving you a long-lasting way to keep your hair regrowth to a minimum, and Amazon Prime Day is the perfect time to pick one up. Currently the Braun Smart IPL Skin i·Expert has a huge saving of £500 in the sale, slashing the price from £899.99 to £399.99.

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Whilst it may seem like a hefty up front expense, the beauty of an IPL is that it will save you money over time, whether it's on endless razors, waxing appointments or pricey laser sessions. With the average cost of a single laser hair removal session ranging from £104 to £290 just for your legs, you can see how quickly the cost will add up.

The Braun Smart IPL Skin i·Expert, on the other hand, requires a single upfront payment of £399.99, and you can use it on your whole body, from your legs and underarms to your bikini area and even your face. Frankie Bridge is also a known fan of the IPL device, having previously shared her love for it on Instagram.

The presenter also praised how safe and effective it is to use at home, saying: "You can tell on my face it's fine. And it's super safe to do at home, it has built in skin protection technology."

This advanced skin protection technology scans your skin tone up to 80 times per second, automatically adjusting the intensity to deliver fast, yet safe, results. The Braun Smart IPL Skin i·Expert isn’t just gentle; it harnesses a broad-spectrum light to penetrate deep into hair follicles, gradually reducing hair growth at the root.

With weekly use for just four to 12 weeks, you can get up to 18 months of beautifully smooth, hair-free skin. It also takes just 10 minutes to do a full body treatment, and has smart head recognition, acting a bit like your own personal at-home beautician.

Other brands have also joined in on the savings to compete with Amazon’s giant Prime Day deals. Boots has slashed the price of its Philips Lumea 8000 Series, IPL Hair Removal Device from £509.99 to £349.99, saving you £160, whilst Ulike has cut 30% off its Ulike Air 3, taking it from £319.99 to £219.99.

However Frankie’s favourite Braun Smart IPL Skin i·Expert has gotten great reviews from Amazon customers, with one saying: “Very pleased with the results so far, I have been using this for a month now and it’s doing what it promised. Would recommend.”

Another praised: “I did not expect such great results! I am hairless in places I wanted to be. I am having reactions on my legs for some reason, I will try it again in autumn. My armpits and bikini lines are completely smooth now, no regrowing hair! My “deep bikini “ has also improved. No regrets with my purchase, love the results at comfort of my bedroom and completely painless process.”

One was less taken with the results, saying: “Although this is easy to use, it does not seem to be as effective as others I have used in the past. Compare the frequency and duration you have to use it, with the amount of time hairless that you will get - and you're better off not bothering.”

However others praised its effectiveness and how easy it is to use, writing: “This IPL hair remover is so easy to use compared to a previous one I tried. Straight out the box you scan a QR code, download the app and you’re pretty much ready to go. The light / flashes do not require glasses / goggles as I’ve previously had to use but the flash is bright so I do tend to look away. If it isn’t flush to your skin it will not work which saves wasted uses. It detects your skin tone to ensure the strength is correct. You select the area of the body you want to use it and it sets up a plan, the app will remind you when you are due a session. The results have also been amazing, honestly couldn’t recommend it enough.”