Mumbai: Samsung India’s largest consumer electronics brand has further strengthened its air conditioning portfolio with the 2026 Bespoke AI Windfree range. The new range of ACs are designed for better cooling and improved energy efficiency, saving nearly 30 percent of electricity.
The AI Energy Mode feature in these ACs analyzes the room environment, user preferences and AC usage patterns, thereby customizing compressor operation and cooling intensity. The system ensures efficient cooling, as well as reducing power consumption by adjusting temperature settings and efficiency.
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Further enhancing energy efficiency is Samsung’s AI Digital Inverter Control, which continuously detects the operating condition of the air conditioner and controls the operating frequency of the compressor. The system minimizes unnecessary operation, increases stability and ensures quiet operation. Samsung’s bespoke AI AC also features a BLDC motor with neodymium magnets, which are three times stronger for faster and more powerful rotation. Also, the twin compressors in it offer almost 20 times less vibration than a single compressor for quieter operation. Samsung’s patented twin mufflers reduce refrigerant flow noise, resulting in a quiet and comfortable experience.
Samsung’s signature Windfree Cooling technology circulates cool air through 23000 micro air holes, providing even cooling without overcooling or temperature fluctuations.
The lineup is seamlessly integrated with the SmartThings ecosystem, enabling users to monitor and control energy consumption in real time. Through the SmartThings app, users can remotely manage temperature settings, activate AI Energy Mode, monitor energy usage patterns, and receive proactive alerts for maintenance through SmartThings Home Care. Features like Welcome and Away Care remind users to turn on the air conditioner as they approach home. Also, it notifies users if the air conditioner is on when they leave the house, so they can turn off the AC remotely.
The 100 percent bespoke AI AC comprises of 23 models, offering the best options for energy conscious households. The new range features advanced AI-powered technology and effortless smart connectivity, designed for India’s families and climates. The Bespoke AI Windfree range is available across leading retail outlets and online platforms, starting at Rs 32,490.
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