Nubia NaviX Ultra AI Smartphone— Nubia has shared important details of its first AI-powered smartphone just ahead of its official presentation at the World Artificial Intelligence Conference (WAIC) 2026. The tech company has officially confirmed that the name of this upcoming flagship device will be Nubia NaviX Ultra. This smartphone is ready to enter the market with advanced artificial intelligence features and a new design language.

World AI Conference 2026: Information about the launch of Nubia NaviX Ultra AI smartphone revealed

Four premium color options and designs revealed

According to the official teasers shared by the company on Chinese social media platform Weibo, Nubia NaviX Ultra will be offered in four different finishes. Customers will be able to buy this device in black, pink, purple and white color options. The company has also revealed the design of the phone by showing its front and back profile, in which modern aesthetics and use of premium materials can be clearly seen.

The handset will be equipped with Doubao AI assistant

Talking about software and features, Nubia has confirmed that this device will come with Doubao AI assistant. This AI system is capable of making the user’s daily tasks easier, understanding voice commands better and doing things like real-time translation. In this tech event being organized in Shanghai, all other information to the specifications of the phone, its price and availability in the Indian market will be revealed during the main event to be held on July 17, 2026.

official statement

What will be the impact on users and market?

This move by Nubia will further intensify the increasing AI competition in the premium smartphone segment. Nubia fans in the Indian market are waiting to know whether this model will be launched soon in China as well as India. This device will have direct competition with other AI-certified flagship phones already present in the market. Price and hardware details will be made officially live by this evening.